STRATEGIC CAMPAIGN MANAGEMENT
The WomenAID Live! global fundraising multi-media initiative will be spearheaded by a leader in online fundraising and advocacy. They will deliver a powerful and successful campaign, generating tens of millions of online signups and actions, raising hundreds of millions of dollars.
Town Hall Meetings, Parties, International Women’s Day Rallies Around the World.
Our online Fully Integrated System will permit supporters to create events online (house parties, rallies, town hall meetings), to invite their friends, and to track RSVPs online, including collecting contributions online for fundraising events, and searchable directory to make it easy for everyone to find events near them, sign up, and get involved.
Personal Fundraising
Each WomenAID! Live supporter who chooses to participate in peer to peer fundraising can get his or her own personal page. The Fundraising System allows one to run multiple campaigns, and allows individuals to implement their own personal fundraising pages, and they can use this page to that track and measure their progress and goals as well as use it as a platform to tell their friends and associates about their activism and involvement.
Online Outreach
WomenAID Live! will assemble a broad collection of allies (partner organizations, bloggers, social networkers, etc.) to syndicate our content and calls-to-action through a distributed network of supporters and surrogates.
We have access to data bases of millions of people around the world, and the capacity to engage grassroots organizations and NGO’s in 122 countries worldwide who care about building a secure future and a just and sustainable world, to join us in this global celebration and show of solidarity for positive social change.
We will capture the emails of tens of millions of people worldwide.
Online Advertising
We will use execute, design and optimize online advertising campaigns with the largest advertising networks (e.g., Google, Yahoo!, AdBrite) and collaborate with existing media partners to craft an integrated marketing approach to maximize efforts on TV, radio, and print.
Partnership/Affiliate Support
WomenAID Live! Will work to structure partnership opportunities with affiliates or other organizational partners, corporate sponsors, third-party technology and advertising platforms and others to expand the capabilities, reach and diversity of our global audience. |